Himalayan treks, tours and peak climbs from Thamel
Green Society Adventure is a trekking and tour company based in Thamel, Kathmandu, running treks in the Everest, Annapurna, Langtang and Manaslu regions, restricted-area treks, peak climbing, tours and yoga retreats.
Its trips are designed for a wide range of travellers, from family and senior-friendly treks to luxury trips with helicopter returns and climbs on Island Peak, Mera Peak and Lobuche.
What travellers come to Green Society for
Why Green Society Adventure came to us
Green Society Adventure came to us early in its online journey, when its website was new and competing with established agencies for the same trekking searches.
A new website in an old market
Established agencies had years of authority online. A newer site needed to earn recognition quickly.
Hundreds of competitors for the same treks
Everest and Annapurna are sold by hundreds of agencies, so visibility had to be built route by route.
Travellers need reasons to trust
International travellers look for signs of an established, recommended operator before they enquire.
What we did for Green Society Adventure
In 2019 we ran an SEO programme for Green Society Adventure focused on content and authority.
Trip pages ready to rank
Search optimisation of trip pages for the routes travellers search for most.
- Trip page optimisation
- Search research by route
Answers for travellers planning a trek
Content that helps travellers choose routes and prepare for their trip.
- Trek guides
- Planning content
Recognised across travel sources
Authority building across travel and business sources so the company was recognised as an established operator.
- Travel and business citations
- Monthly authority building
How the engagement unfolded
- June 2019
Programme begins
Search research and trip page priorities set.
- Mid 2019
Content and authority
Content published and authority built across travel sources.
- October 2019
Review
Progress reviewed and next priorities set.
What Green Society Adventure came away with
Foundations for a new site
Trip pages and content structured for search.
Recognised as a real operator
Consistent presence across travel sources.
A plan to build on
Clear priorities for the routes that matter most.
In trekking, the agencies that grow online are the ones that start early and build steadily. That is the foundation we helped Green Society lay.
Queens Digital project team
Services behind this work
Running a trekking, travel or hospitality business? Read our digital marketing guide for hotels and hospitality, or see the services we used below.